Images credit Ericsson

Just moments ago Sony Ericsson announced their very first product at the Sony press pre-CES press conference in Las Vegas – The Xperia™ arc.

This being Sony Ericsson's first 2011 product it's also where they'll take the step to Gingerbread and use two very important pieces of Sony to even further evolve the user experience.

Why do I think I should have waited to get this phone, instead of my iPhone 4? That would have kept my unbroken line of Sony Ericsson phones and I could still say that all the on this site where taken with Sony.

Oh well, next phone!

Press release:

January 5, 2011, Las Vegas, USA – Sony Ericsson today unveils the new Xperia™ arc smartphone with cutting edge Sony technology and an exceptional multimedia experience on the latest version of the Android™ platform – 2.3. Xperia™ arc is the first of a new generation of Xperia smartphones to be announced in 2011.

Xperia™ arc takes the stunning design language that Sony Ericsson has become known for to a new level. Super slim and , Xperia™ arc is just 8.7mm at its thinnest part and has a extra wide 4.2” multi-touch screen. Created from premium materials and with a stunning arc body, this smartphone is sleek, strong and designed to fit perfectly in the user's hand. The best of Sony technology is inside Xperia™ arc. The Reality Display with Mobile BRAVIA® Engine delivers exceptional visual brilliance and a crystal clear image which enhances the overall entertainment experience. Furthermore, Sony's award-winning Exmor R™ for mobile sensor with the f/2.4 lens enables the capture of quality, bright pictures and HD videos even in low light. All pictures and videos can be shared in HD on your living TV via the built in HDMI-connector.

Xperia™ arc will launch on the latest version of the Android™ platform providing access to Google Mobile Services and the myriad of applications available on the Android market. Xperia™ smartphones add best in class entertainment on top of smartphone fundamentals such as apps, maps, and fast to create the most entertaining smartphone experience.

Sony Ericsson Press Room

Sony Ericsson Press Room

Start with premium materials. Stir in some beautiful curvature. Squeeze down to 8.7 mm. And there it is, a perfect palm fit: the slim light weight and strong Sony Ericsson Xperia™ arc with state of the art Sony screen technology.

Your Sony Ericsson Android phone has an Exmor R™ sensor that lets you capture high-
quality movies and stills in low light. So go ahead and shoot. Then show, in stunning HD direct onto your TV via the HDMI connector.

Your life in vivid colours. Videos and stills.

Show it all off on the sharp crisp and clear 4.2″ multi-touch Reality display with Sony Mobile BRAVIA® Engine. The Xperia™ arc Android touch phone — designed to be daring.

Find out more: