Old Spice | Motorcycle

The scents of turn embarrassingly normal guys into face champions who smell like adventure and fine cutlery. So douse your body regions with the scents of Old Spice and “Smell Better Than Yourself.”

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Agency: Wieden + Kennedy, Portland,
Executive Creative Director: Mark Fitzloff, Susan Hoffman, Icaro Doria, Guillermo Vega
Creative Director: Bagley, Craig Allen
Copywriter: Andy Laugenour
Art Director:
Producer: Lizzie Marcy
Agency Executive Producer:
Production Company:
Director: Tom Kuntz
Executive Producer:
Line Producer:
Director of Photographt: Philippe Le Sourd
Director of Editorial:
Editor: Gavin Cutler
Post Prod: Sasha Hirschfeld
VFX: The Mill