Paralympics – Unstoppable

In this astonishing commercial for the Canadian Paralympic Committee, an amputee runner sprints on a track, passing vignettes depicting the runner’s traumatic injury in a car accident and subsequent rehabilitation. Directed by Mark Zibertfor ad agency BBDO Toronto, the commercial was filmed in one continuous shot without CGI trickery (making-of video). The runner is Canadian paralympian Alister McQueen.

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About James Balderson

Digital Designer, Photographer, Blogger and Digital Developer at @Loveurope_uk and @Brandon_Actor other half. based in Dartford.

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