Condom moment

Terrence Higgins Trust has launched a short film clip to remind the general public in the UK of the continuing importance of using condoms during sex.

Condom Moment, was created on a pro bono basis by film company Loki and director Tom Geens to mark the charity’s 30th anniversary.

There are currently 100,000 people living with HIV in the UK, one in four of whom remain undiagnosed. In 2011, there were almost 427,000 new cases of other sexually transmitted infections (STIs) in England alone. Young people aged 15-24 remain one of the groups most at risk of STIs in the UK.

Genevieve Edwards, Director of Health Improvement at Terrence Higgins Trust, said: “Much of our work targets those communities most at risk of HIV in the UK, such as Africans and gay men. However, the safer sex message is just as relevant for anyone who is sexually active. Whether it’s unplanned pregnancy, an unpleasant infection, or a serious health condition like HIV, the trusty condom remains the UK’s greatest weapon against sexual ill health. As this film shows, it’s also the best way to maintain peace of mind.

“We’re delighted Loki has given us this opportunity to promote this important message to the general population, and are hugely grateful to them and the director Tom for creating such a slick, visually arresting film.”

Directed by Tom Geens at LOKI.
Condoms remain the best way to protect yourself and your partner from HIV and STIs, and maintain peace of mind.

lokiltd.com
Directed by Tom Geens.
Written by Tom Geens and Inferno.
Produced by Bob Ford through LOKI.
Cinematography by Sam Care.
Edited by Spencer Ferszt from Marshall Street.
Picture and audio post-production by Jungle.
Music by Peaches and Wolfgang Amadeus Mozart.

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