#everybitofChristmas | Sainsbury's Ad | Christmas 2017

The 2017 Sainsbury's advert squeezes every bit of Christmas into a wonderfully fun and festive song, sung by all over Britain.

In the footsteps of John Lewis, and earlier this week, Sainsbury's unveiled its 90-second ad called “Every Bit of Christmas”.

Instead of actors, the -and- advert features real Brits and some of their , celebrating the various ways people “ well” over the festive .

“By far the best Xmas ad this year! Love it,” tweeted Georgia Brown while Ben Mantle said: “This is my fave Christmas advert. Such a feel-good feel advert.”