We're thrilled to finally be able to share our Christmas animation with you all. Inspired not only by our love of the British countryside and the creatures that live there, but also our desire to protect it. We've partnered with the Woodland Trust to tell a festive tale about our woodlands and the animals that inhabit them. They are just a few of the endangered species living in our British woodlands and to ensure they have a future it's vital we protect the habitats they call home.
By planting trees we're helping to secure the future of the woodlands that inspire us, and the future of our planet. We're proud to be partnering with the Woodland Trust, pledging to plant 250,000 trees by 2022, to support the fight against climate change.
Joules and The Woodland Trust: A Woodland Tale
Following the launch of its new festive ‘Woodland Edit', Joules is to plant a tree with the Woodland Trust each time a product is sold from the range during the Christmas period.
To complement the initiative, Joules has produced a Christmas animation titled ‘A Woodland Tale' which aims to raise awareness of the charity, the need to give back to nature and to protect the endangered species who make an appearance in it, including the red squirrel, pine marten, capercaillie and door mouse.