This is not the first time LEGO decides to go big, but in this case, they’ve done it with even more style. Following up the spectacular, colourful and lush ad from last year, the 2021 ad by the in-house team at The LEGO Agency shows that anything is possible, when you’re following your imagination. Even rebuilding the world.
LEGO® sets take kids to a creative world where no rules apply. A fire-fighting dragon; a car on a carousel; clothes on a cactus; giant bees chasing Star Wars™ Stormtroopers… Anything is possible in the vast and diverse LEGO universe. And, because kids can continuously build, rebuild, reconfigure and combine, the developmental play never stops!