Energy, energy, energy. One couldn’t expect any less from the biggest campaign from to date. For the occasion, W&K has crafted a masterful ad working around the story of a teenager, as he performs at a Christmas concert in his local town.

TK Maxx – Christmas To The Maxx | 2021

This is the year to come back with a bang! And boy is little Laurie the organist returning in spectacular this Christmas. Join at a local festive concert as Laurie gives the performance of a lifetime inspired by a pair of FABULOUS boots from TK Maxx gifted to him by his proud parents. Brace yourself for a performance to the maxx. And Christmas to the maxx!