GSK – The crowd is my only drug

GSK - The crowd is my only drug

Visually stunning CSI-style kaleidoscope through an athletes’ body using Marlon Devonish to highlight GlaxoSmithKline’s role running the Olympics’ anti-doping labs. Top slogan: “The crowd is my only drug.” GlaxoSmithKline’s UK TV advertisement featuring Marlon Devonish MBE. GSK is providing anti-doping science for London 2012 Olympic & Paralympic Games. Marlon Devonish MBE is a sprinter, Olympic […]

Update: Olympic Torch route in Sevenoaks

Olympic Touch route in Sevenoaks

A total of 8,000 torchbearers will take the torch on its 70-day journey which begins in Land’s End on 19 May and will be in Sevenoaks on 20 of July. London 2012 organisers have not yet released details of the final two days in which the torch visits Westminster before travelling from Hampton Court to […]

Paralympics – Unstoppable

Paralympics - Unstoppable

In this astonishing commercial for the Canadian Paralympic Committee, an amputee runner sprints on a track, passing vignettes depicting the runner’s traumatic injury in a car accident and subsequent rehabilitation. Directed by Mark Zibertfor ad agency BBDO Toronto, the commercial was filmed in one continuous shot without CGI trickery (making-of video). The runner is Canadian paralympian Alister McQueen.

Olympic Rings under Tower Bridge

The Thames: if you like it, then you should put some rings on it.

Paralympic Road Cycling events in Sevenoaks

Host Counci logo

The London Organising Committee of the Olympic Games and Paralympic Games (LOCOG) announced in May 2011 that Brands Hatch, in West Kingsdown in the Sevenoaks District, will be the venue for the prestigious Paralympic Road Cycling events between 5 and 8 September 2012. The former F1 Grand Prix circuit will account for approximately half of […]

London 2012 workers recreate Bathers at Asnières

Wetlands in the north Parklands in the Olympic Park

Neville Gabie’s version of ‘Bathers at Asnieres’ is called ‘Freeze Frame’ The image was taken in the Olympic Park and uses construction workers from around the project with the bathers replaced by landscape gardeners, engineers, designers and security staff. The image reflects the range of tasks, diversity and skills of those delivering the venues and […]

Wi-Fi on the Tube by the 2012 Olympics

upgrade

Following a successful trial at Charing Cross station, TfL has confirmed that Wi-Fi access will be provided at 120 stations throughout the Tube network, enabling travellers to go online when waiting at platforms. Wi-Fi services will be unavailable when passengers are travelling from station to station within Tube carriages. The assertion that access will be […]

Landmark deal creates Europe’s largest free WiFi zone

o2l ogo mediacentre

Visitors to and residents in Westminster, Kensington and Chelsea are to enjoy free WiFi access on their mobile phones, laptops and tablet devices, following a landmark deal between Westminster City Council, the Royal Borough of Kensington and Chelsea and network operator, O2. The deal will result in the largest free wireless hub in Europe, making […]